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Strategic Planning and Advisement - DPR3705

Diploma Semester module NQF level: 7 Credits: 12
Module presented in English Module presented online
Purpose: is to help students to understand the strategic role of public relations in private, public and non-profit organisations. Students will develop communication strategies that are aligned with the strategic goals/corporate strategy of those organisations. Students accredited with this module will be able to demonstrate the contribution of public relations in achieving an organisation's strategic goals and the role of a public relations practitioner in achieving these goals