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Sales Management - MNM3703

Under Graduate Degree,Diploma Semester module NQF level: 7 Credits: 12
Module presented in English,Afrikaans
Pre-requisite: MNM2601 or MNM2602 or MNM2603 or MNM2604 or MNM2605 or MNM2606 or MNM2607 or MNM2612 or MNM202Y
Purpose: To equip students with an in-depth understanding of sales management. The course gives an overview of the personal selling function. The main focus is on sales planning and organisation, sales staff, and guidance and control and evaluation of sales staff.