Bureau of Market Research

The Bureau of Market Research (BMR) was founded by the University of South Africa (Unisa) as a research institute in 1960. Since its inception the BMR has been involved in socioeconomic research and investigations and maintains a database in a variety of fields. The BMR’s basic market research is classified into four research divisions namely:

  • Behavioural and Communication Research
  • Demographic Research
  • Economic Research
  • Household Wealth Research

This basic market research is funded mainly by contributions from Unisa and companies and institutions who subscribe to the BMR’s research as members. Members are entitled to free research reports as well as services from the BMR’s library and statistical clearinghouse. Commissioned research, which is done on request and focuses on a specific need defined by a client, is becoming increasingly popular.

Contact us

Physical address
Room B1-04 1st floor,
Theo van Wijk Building
Goldfields entrance
Unisa Main Campus
Muckleneuk Ridge

Tel: Pamela de Jongh at +27(0)12 429 3338
Fax: +27(0)12 429 3170
E-mail: djongp@unisa.ac.za

Postal address
Bureau of Market Research
P O Box 392 

Last modified: Sun Oct 09 08:56:12 SAST 2016