Study at Unisa - Module information
Advanced Consumer Science
Module code: CSR4802
NQF level: 8
Credits: 24
Year module
Offered as a part of: Honours degree
Module presented in: English
Co-requisite(s): CSR4801& CFS4801or CHM4801 or CLO4801 or NUT4801

Purpose:
To introduce students to examine consumer behaviour principles and its position in Consumer Science; analyse the individual consumer from a psychological perspective; explore the social and cultural dimensions of consumer behaviour within a Consumer Science perspective; study the consumer decision making process from a Consumer Science perspective.

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