We strive to be a world class provider for relevant and reliable information in a complex distance education environment
| # | Core Value | Organisational Action |
| 1 | We value Openness | Therefore we will... create an environment encouraging innovative and participative inputs from all stakeholders to gain a competitive edge |
| 2 | We value Professionalism | Therefore we will... ensure that our conduct is, at all times, in accordance with the institutional ethics |
| 3 | We value Quality | Therefore we will... comply with the set norms and standards and meeting the expectations of our stakeholders and students |
| 4 | We Responsibility and Accountability | Therefore we will... take ownership for all our actions |