The Department of Marketing and Retail Management continuously looks at retail trends in the environment, consumer behaviour, loyalty programmes being offered and branding. We also have previously focused on and specialised in the areas of Small, Micro and Medium Enterprise (SMME) strategies, relationship marketing and e-marketing. As a department we aim to stay ahead of the development in marketing and retailing.
| Name of staff member |
Year Published |
Name of article |
Name of Journal/Book |
| Prof MC Cant & Ms C Erdis |
2012 |
Incorporating customer service expectations in the restaurant industry: the guide to survival |
International Journal of Economics and Business Research Vol 4 |
| Prof MC Cant & Mr C Bothma |
2011 |
Adopting Learning Technologies in an open learning context |
International Business and Economics Research Journal Vol. 10(12) |
| Prof MC Cant & Mr C Bothma |
2011 |
Adopting Learning Technologies: from belief to practice |
Educational studies, Vol. 37(4) |
| Prof MC Cant & Prof L van Scheers |
2011 |
Identifying the correlation between the gender and knowledge of the south african consumer in the selection of grocery products |
International Association of Multidisciplinary Research Journal Vol. 1 |
| Prof L van Scheers |
2011 |
SME's marketing skill challenges in South Africa |
African Journal of Business Management, Vol. 5 (13) |
| Prof L van Scheers & Dr J Wiid |
2011 |
The correlation between educator-turnover and the promotion of efficient management in public schools in Soweto, South Africa |
African Journal of Business management, Vol. 5(11) |
| Prof L van Scheers & Mr T Mkhize |
2011 |
Analysing the marketing training needs of South African ethinic entrepreneurs |
Business Management Conference 2011 |
| Prof L van Scheers |
2010 |
Challenges of Small Family Groceries shops in South Africa |
World Journal of Entrepreneurship, Management and Sustainable development, Vol. 6 (3) |
| Prof L van Scheers |
2010 |
The role of Ethnicity and culture in developing entrepreneurs in South Africa |
Problems and Perspectives in Management, Vol. 8 (4) |
| Prof L van Scheers |
2010 |
Retail black economic empowerment compliant companies: cultural renewal in South Africa |
Problems and Perspectives in management, Vol. 8 (1) |
| Prof MC Cant & Prof L van Scheers |
2010 |
Is there a definable relationship between the gender and knowledge of the south african consumer in the selection of grocery products |
Corporate Ownership and Control, Vol. 8(1):4 |
| Prof MC Cant & Prof C Gerber |
2010 |
Brand strategy – the stormers’ case |
AJPHERD, Vol. 16 (1) |
| Prof MC Cant & Mr CH Bothma |
2010 |
The learning technology conundrum: lecturer’s perspectives |
Progressio, Vol. 32 (1) |
| Prof MC Cant & Mr CH Bothma |
2010 |
The effectiveness of trade map as a tool for measuring the trade potential between south africa and china |
Management perspective |
